pharmacy assistant promotions

national promotions

account specific promotions

trade/salesforce promotions
 
iNova Pharmaceuticals (Difflam, DURO-TUSS)
Client:
iNova Pharmaceuticals (Difflam, DURO-TUSS, Azep)

Objective:
Educate pharmacy assistants on participating brands.

Solution:
Run an integrtated program that delivers entertaining programmed learning techniques and monthly prizes with monthly direct mail pieces, magazine ads and online training. Each month one lucky pharmacy assistant is randomly drawn to win 1 of 6 Tropical Island Holidays.