pharmacy assistant promotions

national promotions

account specific promotions

trade/salesforce promotions
Reckitt Benckiser (Gaviscon)

Reckitt Benckiser (Gaviscon)

Educate pharmacy assistants on Gaviscon’s proprietary “raft” action difference.

Deliver a direct mail campaign that uses programmed learning to increase product knowledge and award one lucky participant the chance to escape to Vanuatu then paddle the Gaviscon Raft to a deserted island complete with 5 star tent accommodations, a private chef and a private skipper!