 | |||||||||
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
| Client: |
| 3M (Unitek) |
Objective: |
| Secure larger than normal orders. |
Solution: |
| Run a direct mail campaign that incentivises orthodontists to order $5,000 worth of product in order to receive their choice of monthly guaranteed rewards plus the chance to win the easy life valued at over $430,000! |